JOURNAL ARTICLE

Vineyard Vines launches capsule with Zac Brown Band.

  • Published In: Fashion Dive, 2025. P. N.PAG 1 of 3

  • Database: Business Source Ultimate 2 of 3

  • Authored By: Ewen, Lara 3 of 3

Abstract

The article focuses on the launch of a limited-edition collection by Vineyard Vines in collaboration with the musical group Zac Brown Band. The 15-piece capsule includes men's and women's T-shirts, polo shirts, and caps, with prices ranging from $36 to $98. Each item features a blend of Vineyard Vines styles and logos from both brands, and the collection is exclusively available online. This release coincides with the Zac Brown Band's upcoming residency in Las Vegas, promoting their new album "Love & Fear," and includes a presale ticket offer for customers. Vineyard Vines, founded in 1998, operates over 600 retail locations worldwide. [Extracted from the article]

Additional Information

  • Source:Fashion Dive. 2025/07, pN.PAG
  • Document Type:Article
  • Subject Area:Biography
  • Publication Date:2025
  • Accession Number:186924999
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