JOURNAL ARTICLE

Under Armour Turnaround Shows Resilience With Sales Beating.

  • Published In: Bloomberg.com, 2025. P. N.PAG 1 of 3

  • Database: Business Source Ultimate 2 of 3

  • Authored By: Bhasin, Kim; York, Carrington 3 of 3

Abstract

Under Armour Inc. has shown resilience with sales that exceeded Wall Street expectations, despite a revenue decline of 11% in the fiscal fourth quarter. CEO Kevin Plank is leading efforts to restructure the company amidst challenges such as weakening consumer sentiment and trade wars. The company is exploring strategies to mitigate the impact of tariffs and is focusing on core products and marketing efforts to drive growth. [Extracted from the article]

Additional Information

  • Source:Bloomberg.com. 2025/05, pN.PAG
  • Document Type:Article
  • Subject Area:Biography
  • Publication Date:2025
  • Accession Number:185135499
  • Copyright Statement:Copyright of Bloomberg.com is the property of Bloomberg, L.P. and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Looking to go deeper into this topic? Look for more articles on EBSCOhost.