JOURNAL ARTICLE

Billionaire Xiaomi Founder Debuts a $630 Answer to iPhone 17.

  • Published In: Bloomberg.com, 2025. P. N.PAG 1 of 2

  • Database: Business Source Ultimate 2 of 2

Abstract

The article focuses on Xiaomi Corp.'s launch of the Xiaomi 17 smartphone, priced at $630, aimed at competing directly with Apple's recently released iPhone 17. Co-founder and CEO Lei Jun highlighted the smartphone's features in a livestreamed event, emphasizing comparisons with the iPhone on aspects like battery life and camera quality. Additionally, Xiaomi is expanding into the electric vehicle (EV) market, with plans to increase production and introduce its first EV in Europe by 2027, while also investing $7 billion in developing its own mobile processors. Despite facing challenges, including regulatory scrutiny following a fatal accident involving one of its vehicles, demand for Xiaomi's cars remains strong. [Extracted from the article]

Additional Information

  • Source:Bloomberg.com. 2025/09, pN.PAG
  • Document Type:Article
  • Subject Area:Business and Management
  • Publication Date:2025
  • Accession Number:188268677
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