JOURNAL ARTICLE

FREECAST DEPLOYS UNIVERSAL NEXTGEN STREAMING TV APP.

  • Published In: Online Media News, 2025, v. 39, n. 5. P. N.PAG 1 of 2

  • Database: Academic Search Ultimate 2 of 2

Abstract

The article focuses on FreeCast's strategy to leverage ATSC 3.0 broadcast technology and 5G wireless for enhanced content delivery. The company’s software aggregates various streaming options, including free and premium channels, into a single app, facilitating access to local over-the-air channels through ATSC home hubs and servers. As traditional cable retransmission fees decline, FreeCast aims to provide broadcasters with a comprehensive solution to reach audiences more effectively, utilizing geofencing technology to ensure viewers access only their designated broadcast channels. CEO William Mobley emphasizes the importance of this approach in helping broadcasters adapt to the evolving television landscape and improve revenue streams. [Extracted from the article]

Additional Information

  • Source:Online Media News. 2025/05, Vol. 39, Issue 5, pN.PAG
  • Document Type:Article
  • Subject Area:Business and Management
  • Publication Date:2025
  • Accession Number:185590781
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