JOURNAL ARTICLE

Alibaba Realizes Millions in Cost Savings Through Integrated Demand Forecasting, Inventory Management, Price Optimization, and Product Recommendations.

  • Published In: INFORMS Journal on Applied Analytics, 2023, v. 53, n. 1. P. 32 1 of 3

  • Database: Business Source Ultimate 2 of 3

  • Authored By: Deng, Yuming; Zhang, Xinhui; Wang, Tong; Wang, Lin; Zhang, Yidong; Wang, Xiaoqing; Zhao, Su; Qi, Yunwei; Yang, Guangyao; Peng, Xuezheng 3 of 3

Abstract

The article focuses on Alibaba Group's development and implementation of advanced operations research (OR) models and algorithms—including deep learning for demand forecasting, simulation optimization for inventory management, and price optimization integrated with product recommendations—within its omnichannel retail infrastructure. These solutions address complex challenges in supply chain management and recommendation systems across Alibaba's subsidiaries such as Freshippo, Sun Art, TMall Mart, and TMall Global, enabling coordinated online and offline operations with diverse fulfillment modes. The deployment of these algorithms since 2019 has yielded significant financial benefits, including an estimated annual $42 million reduction in shrinkage and inventory costs, a $110 million increase in gross merchandise volume, and a $13 million profit increase. The article details the technical approaches, such as the Falcon deep learning forecasting model and simulation-based optimization (SOPT) for inventory, and highlights the integration of markdown price optimization with personalized product recommendations to enhance revenue and reduce waste in real time.

Additional Information

  • Source:INFORMS Journal on Applied Analytics. 2023/01, Vol. 53, Issue 1, p32
  • Document Type:Article
  • Subject Area:Business and Management
  • Publication Date:2023
  • ISSN:2644-0865
  • DOI:10.1287/inte.2022.1145
  • Accession Number:182962497
  • Copyright Statement:Copyright of INFORMS Journal on Applied Analytics is the property of INFORMS: Institute for Operations Research & the Management Sciences and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

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