JOURNAL ARTICLE
To Drive Innovation, Create the Conditions for Serendipity.
Published In: Harvard Business Review Digital Articles, 2025. P. 1 1 of 3
Database: Business Source Ultimate 2 of 3
Authored By: Barthelemy, Jerome; Mottis, Nicolas 3 of 3
Abstract
The article discusses how businesses can foster innovation by creating conditions that encourage serendipity, which is defined as making unexpected discoveries. It outlines a three-step process of serendipity illustrated through the development of LASIK eye surgery, which emerged from an accidental event involving a femtosecond laser. The authors suggest that companies can leverage serendipity by promoting openness to surprises, fostering cross-disciplinary interactions, and integrating experimentation into their culture. By adopting these strategies, businesses may enhance their ability to recognize and act on unforeseen opportunities, ultimately driving innovation. [Extracted from the article]
Additional Information
- Source:Harvard Business Review Digital Articles. 2025/05, p1
- Document Type:Article
- Subject Area:Business and Management
- Publication Date:2025
- Accession Number:186264627
- Copyright Statement:Copyright 2025 Harvard Business Publishing. All Rights Reserved. Additional restrictions may apply including the use of this content as assigned course material. Please consult your institution's librarian about any restrictions that might apply under the license with your institution. For more information and teaching resources from Harvard Business Publishing including Harvard Business School Cases, eLearning products, and business simulations please visit hbsp.harvard.edu. (Copyright applies to all Abstracts.)
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