JOURNAL ARTICLE

Porsche Sells Bugatti Stake in Retreat From Ultra-Luxury Cars.

  • Published In: Bloomberg.com, 2026. P. N.PAG 1 of 3

  • Database: Business Source Ultimate 2 of 3

  • Authored By: Dooler, Alex; Nair, Dinesh; Raymunt, Monica 3 of 3

Abstract

The article focuses on Porsche AG's agreement to sell its stake in the Bugatti Rimac joint venture, which owns the Bugatti supercar brand, to a consortium led by HOF Capital, co-founded by Onsi Sawiris of Egypt's Sawiris family, with Abu Dhabi-based BlueFive Capital as the largest investor. Porsche, which held a 45% stake in Bugatti Rimac and a 20.6% stake in Rimac Group, will fully divest from both entities. The transaction reflects Volkswagen Group’s broader strategy to streamline its portfolio amid challenges in the luxury electric vehicle market and geopolitical uncertainties. The deal also highlights continued investment activity by Middle Eastern investors despite regional tensions. [Extracted from the article]

Additional Information

  • Source:Bloomberg.com. 2026/04, pN.PAG
  • Document Type:Article
  • Subject Area:Business and Management
  • Publication Date:2026
  • Accession Number:193260928
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