Internationalization–Innovation Strategy in New Ventures: A Log-linear Analysis.

This article examines the combined influence of micro-level factors (entrepreneur characteristics such as gender, skills, and opportunity motivation) and macro-level factors (sector technological intensity and country development stage) on the adoption of innovation and internationalization strategies in new ventures. Using data from the Global Entrepreneurship Monitor covering 50 countries, the study finds that female entrepreneurs in developed countries are less likely to adopt these dual strategies, while opportunity recognition strongly promotes adoption in both developed and developing countries, especially the latter. Additionally, business skills significantly enhance the likelihood of adopting innovation–internationalization strategies in low-technology sectors but not in high-technology sectors. These findings contribute to a more comprehensive understanding of how contextual and individual factors interact to shape strategic behaviors in nascent businesses across diverse economic environments.