JOURNAL ARTICLE

Revitalizing Culture in the World of Hybrid Work.

  • Published In: Harvard Business Review, 2024, v. 102. P. 58 1 of 2

  • Database: Business Source Ultimate 2 of 2

Abstract

The article focuses on strategies for building corporate culture in a hybrid and remote work environment, highlighting challenges revealed by Gartner's 2022 global surveys. It emphasizes that forcing employees back to the office may harm connectedness, while hybrid work offers an opportunity to reshape culture through three key approaches: embedding culture in daily work tasks, fostering emotional proximity rather than physical presence, and supporting team-level microcultures over broad companywide initiatives. The article also features insights from Brendan Reidy, chief people officer of Acushnet, who describes how the company embraces hybrid work by empowering local leaders, prioritizing intentional collaboration, and strengthening manager-led onboarding to maintain culture and employee engagement.

Additional Information

  • Source:Harvard Business Review. 2024/12, Vol. 102, p58
  • Document Type:Article
  • Subject Area:Economics
  • Publication Date:2024
  • ISSN:0017-8012
  • Accession Number:182915038
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