JOURNAL ARTICLE

PVR Inox opens premier 4-screen multiplex in Agra.

  • Published In: Project Reporters, 2026. P. N.PAG 1 of 2

  • Database: Business Source Ultimate 2 of 2

Abstract

The article focuses on PVR Inox's launch of a new 4-screen multiplex in Agra at Anjana Central, featuring a café-inspired interior design with integrated natural greenery and a fluid spatial layout to enhance the guest experience. The company employs the Franchise-Owned Company-Operated (FOCO) model to collaborate with local business owners, aiming to support Agra’s economic growth and provide career opportunities for local youth in hospitality and technical management. With this opening, PVR Inox operates 147 screens across 29 properties in Uttar Pradesh and a total of 1,799 screens across 359 properties in 114 cities in India and Sri Lanka, making it the largest film exhibition company in India. [Extracted from the article]

Additional Information

  • Source:Project Reporters. 2026/03, pN.PAG
  • Document Type:Article
  • Subject Area:Film
  • Publication Date:2026
  • Accession Number:192460306
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