JOURNAL ARTICLE
Hershey to Change Chocolate in Some Disputed Reese's Items.
Published In: Bloomberg.com, 2026. P. N.PAG 1 of 3
Database: Business Source Ultimate 2 of 3
Authored By: Peterson, Kristina 3 of 3
Abstract
The article focuses on The Hershey Co.'s decision to revert to using classic milk and dark chocolate recipes in a small portion of its Reese's and Hershey's products by 2027, affecting less than 3% of Reese's items and a minimal share of Hershey's products. This change follows criticism from Brad Reese, grandson of Reese's Peanut Butter Cup creator H.B. Reese, who accused the company of using lower-quality "compound coatings" and peanut-butter-style cremes instead of traditional ingredients. Hershey's CEO Kirk Tanner stated the ingredient review and changes began before these public complaints, aiming to align products with brand identity. Additionally, Hershey plans to improve the Kit Kat recipe and eliminate all artificial colors from its products by 2027 while maintaining vibrant natural colors in candies like Reese's Pieces and Jolly Ranchers. [Extracted from the article]
Additional Information
- Source:Bloomberg.com. 2026/03, pN.PAG
- Document Type:Article
- Subject Area:History
- Publication Date:2026
- Accession Number:192671735
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