JOURNAL ARTICLE

Apple is now selling a $150 sling for your iPhone made by the same designer who created Steve Jobs' iconic black turtleneck.

  • Published In: Fortune.com, 2025. P. N.PAG 1 of 3

  • Database: Business Source Ultimate 2 of 3

  • Authored By: Smith, Dave 3 of 3

Abstract

The article discusses Apple's collaboration with Japanese fashion house ISSEY MIYAKE to launch the iPhone Pocket, a limited-edition accessory designed by Yoshiyuki Miyamae. This accessory features a unique 3D-knitted construction inspired by the concept of "a piece of cloth," allowing users to carry their iPhones and other items in a versatile manner. The iPhone Pocket comes in two versions, priced at $149.95 and $229.95, and is available in various colors. The partnership is notable for its historical ties to late Apple co-founder Steve Jobs, who famously wore black turtlenecks designed by Issey Miyake. [Extracted from the article]

Additional Information

  • Source:Fortune.com. 2025/11, pN.PAG
  • Document Type:Article
  • Subject Area:History
  • Publication Date:2025
  • Accession Number:189240350
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