HOW TO GIVE BETTER HOLIDAY GIFTS (ACCORDING TO SCIENCE).

  • Published In: Kiplinger Personal Finance, 2025, v. 79, n. 12. P. 66 1 of 3

  • Database: Academic Search Ultimate 2 of 3

  • Authored By: ADAMCZYK, ALICIA 3 of 3

Abstract

The article focuses on strategies informed by behavioral finance to help gift givers select presents that their loved ones will genuinely appreciate. It highlights the increasing pressure on consumers, with U.S. holiday spending reaching a record $994 billion in 2024, and notes that holiday returns are also on the rise, indicating many gifts miss the mark. Key recommendations include prioritizing practical gifts over extravagant ones, considering recipients' preferences by consulting their wish lists, and opting for versatile gifts rather than overly personal ones. Additionally, the article suggests favoring experiential gifts, which can strengthen relationships, and emphasizes that most gifts are generally well-received, alleviating some of the stress associated with gift-giving. [Extracted from the article]

Additional Information

  • Source:Kiplinger Personal Finance. 2025/12, Vol. 79, Issue 12, p66
  • Document Type:Article
  • Subject Area:Literature and Writing
  • Publication Date:2025
  • ISSN:1528-9729
  • Accession Number:189098186
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