JOURNAL ARTICLE

'THE RETURN TO NORMALCY: A SMALL PROSPECT'.

  • Published In: Arab Ad, 2024. P. 25 1 of 2

  • Database: Business Source Ultimate 2 of 2

Abstract

The article offers information on the challenges and opportunities for rebuilding the advertising industry in Lebanon, emphasizing the need for economic stability, political reforms, and infrastructure improvements. Topics include leveraging human capital, remote working trends, and digital marketing strategies to overcome local challenges and attract regional and global businesses.

Additional Information

  • Source:Arab Ad. 2024/01, p25
  • Document Type:Article
  • Subject Area:Military History and Science
  • Publication Date:2024
  • Accession Number:175780986

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