Beyoncé, the Boss.
Published In: Essence, 2024, v. 54, n. 6. P. 54 1 of 3
Database: Academic Search Ultimate 2 of 3
Authored By: White-Grier, Brooklyn 3 of 3
Abstract
Beyoncé Knowles-Carter has launched a new hair care line called Cécred, which is rooted in the idea of self-care as ritual. The brand includes eight products that aim to strengthen and smooth the hair, featuring a patent-pending bioactive keratin ferment infused with honey. Beyoncé's interest in hair stems from her childhood experiences in her mother's salon, where she witnessed the transformative power of hairstyling. Cécred is a way for Beyoncé to honor her family's legacy and offer her own hair recipes to the world, promoting inclusivity and celebrating healthy hair for all women. [Extracted from the article]
Additional Information
- Source:Essence. 2024/03, Vol. 54, Issue 6, p54
- Document Type:Article
- Subject Area:Music
- Publication Date:2024
- ISSN:0014-0880
- Accession Number:175660936
- Copyright Statement:Copyright of Essence is the property of Essence Communications Inc. and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)
Looking to go deeper into this topic? Look for more articles on EBSCOhost.