Into the Woods: Making a Difference via Marketing and Public Policy Research.

The Journal of Public Policy & Marketing (JPP&M) is a respected academic publication that focuses on research at the intersection of marketing and public policy. The journal aims to publish rigorous research that addresses important societal issues and offers solutions. The editors prioritize building a diverse community, promoting rigorous research, and supporting young scholars. They also emphasize the need to strengthen relationships with policy makers. The journal covers a wide range of topics, including emerging issues like cannabis legalization, misinformation, social justice, and artificial intelligence. JPP&M welcomes submissions from scholars outside of marketing and from different countries, and offers various article formats to facilitate discussions and drive impact. The journal is committed to promoting evidence-based policy solutions and contributing to societal well-being. [Extracted from the article]