JOURNAL ARTICLE

Honda, Nissan Deal Could Be Key to Comeback Against China's BYD.

  • Published In: Bloomberg.com, 2024. P. N.PAG 1 of 3

  • Database: Business Source Ultimate 2 of 3

  • Authored By: Takahashi, Nicholas 3 of 3

Abstract

The article discusses the potential benefits of a merger between Honda and Nissan to compete against China's BYD Co. Both Japanese automakers have been struggling to keep up with Chinese competitors in the global market. The merger could help them gain the scale needed to challenge larger automakers like Toyota and Volkswagen. Additionally, the article highlights the challenges faced by Toyota, including regulatory probes and recalls, as well as increasing competition from Chinese electric vehicles. [Extracted from the article]

Additional Information

  • Source:Bloomberg.com. 2024/12, pN.PAG
  • Document Type:Article
  • Subject Area:Power and Energy
  • Publication Date:2024
  • Accession Number:181846200
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