JOURNAL ARTICLE

Applying consumer psychology to drive client behaviour: health plan uptake in practice.

  • Published In: In Practice (0263841X), 2023, v. 45, n. 4. P. 241 1 of 3

  • Database: Veterinary Source 2 of 3

  • Authored By: Maher, Rebecca 3 of 3

Abstract

Veterinary teams possess abundant clinical expertise, knowledge and skills to deliver an outstanding service to clients. Consumer psychology can help ensure that all of that expertise and knowledge is delivered to clients in such a way that it makes the biggest difference to patient health. This article outlines what consumer psychology is and gives some tips on how it can be applied in a practical context, to encourage the uptake of practice health plans. [ABSTRACT FROM AUTHOR]

Additional Information

  • Source:In Practice (0263841X). 2023/05, Vol. 45, Issue 4, p241
  • Document Type:Article
  • Subject Area:Psychology
  • Publication Date:2023
  • ISSN:0263-841X
  • DOI:10.1002/inpr.314
  • Accession Number:163568150
  • Copyright Statement:Copyright of In Practice (0263841X) is the property of Wiley-Blackwell and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

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