JOURNAL ARTICLE

To Solve a Tough Problem, Reframe It.

  • Published In: Harvard Business Review, 2024, v. 102, n. 1. P. 80 1 of 3

  • Database: Business Source Ultimate 2 of 3

  • Authored By: Binder, Julia; Watkins, Michael D. 3 of 3

Abstract

The article focuses on a structured five-phase approach called the E5 framework—expand, examine, empathize, elevate, and envision—to improve decision-making and problem-solving in complex business situations. It emphasizes the importance of thoroughly understanding and framing problems before jumping to solutions, illustrated through a case study of Omega Soundscapes, a midsize headphone producer facing declining sales. The approach guides teams to explore all facets of a problem, identify root causes, consider stakeholder perspectives, connect issues to broader organizational contexts, and develop a strategic roadmap toward desired outcomes. The framework encourages iterative reflection and adaptability, fostering continuous improvement and innovation in organizational problem-solving.

Additional Information

  • Source:Harvard Business Review. 2024/01, Vol. 102, Issue 1, p80
  • Document Type:Article
  • Subject Area:Sociology
  • Publication Date:2024
  • ISSN:0017-8012
  • Accession Number:174005304
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