JOURNAL ARTICLE

WWE apologizes after Auschwitz Memorial museum rips 'shameless' use of concentration camp in Wrestlemania 39 commercial.

  • Published In: Fortune.com, 2023. P. N.PAG 1 of 3

  • Database: Business Source Ultimate 2 of 3

  • Authored By: Reedy, Joe 3 of 3

Abstract

The article discusses World Wrestling Entertainment's (WWE) apology for using an image of the Auschwitz concentration camp in a promotional package for a match during WrestleMania 39. The image was featured in a promo for the match between Rey Mysterio and Dominik Mysterio, which included a storyline about incarceration. After the Auschwitz Memorial criticized the use of the image as disrespectful, WWE stated they were unaware of its context and removed it immediately. The event, held at SoFi Stadium, set attendance records and coincided with WWE's merger announcement with Endeavor, creating a $21.4 billion sports entertainment company. [Extracted from the article]

Additional Information

  • Source:Fortune.com. 2023/04, pN.PAG
  • Document Type:Article
  • Subject Area:Sports and Leisure
  • Publication Date:2023
  • Accession Number:163015568
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