JOURNAL ARTICLE

Thailand Sees $950 Million Revenue as Tourists Flock to Songkran.

  • Published In: Bloomberg.com, 2026. P. N.PAG 1 of 3

  • Database: Business Source Ultimate 2 of 3

  • Authored By: Yuvejwattana, Suttinee 3 of 3

Abstract

The article focuses on Thailand's Songkran festival, highlighting strong tourist attendance and increased spending nationwide. The government anticipates tourism revenue of about 30.4 billion baht ($950 million), a 6% rise from the previous year, with over 558,000 visitors recorded at key venues in Bangkok alone. The Tourism Authority of Thailand expects 500,000 international visitors and nearly 6 million domestic trips during the festival period, contributing significantly to regional economies including Phuket, Chonburi, Pattaya, and Chiang Mai. Various traditional and extended celebrations across provinces have supported this growth in tourism activity. [Extracted from the article]

Additional Information

  • Source:Bloomberg.com. 2026/04, pN.PAG
  • Document Type:Article
  • Subject Area:Sports and Leisure
  • Publication Date:2026
  • Accession Number:193010141
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