JOURNAL ARTICLE

LIV Golf Taps AlixPartners for Fundraising Efforts, Sky Reports.

  • Published In: Bloomberg.com, 2026. P. N.PAG 1 of 3

  • Database: Business Source Ultimate 2 of 3

  • Authored By: Clark, Edward 3 of 3

Abstract

The article focuses on LIV Golf's efforts to secure new investment following Saudi Arabia's Public Investment Fund (PIF) decision to cease funding the league after the 2026 season. LIV Golf has engaged restructuring advisers from AlixPartners, LLP and is close to hiring an investment bank to assist with capital raising. The league recently appointed a new board led by turnaround consultants Gene Davis and Jon Zinman to guide its next phase. The PIF had invested approximately $5 billion over four years, but LIV Golf has faced challenges including low attendance and poor television viewership. [Extracted from the article]

Additional Information

  • Source:Bloomberg.com. 2026/05, pN.PAG
  • Document Type:Article
  • Subject Area:Sports and Leisure
  • Publication Date:2026
  • Accession Number:193408925
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