JOURNAL ARTICLE

Wang Ning.

  • Published In: TIME Magazine, 2025, v. 206, n. 11/12. P. 61 1 of 3

  • Database: Academic Search Ultimate 2 of 3

  • Authored By: JEYARETNAM, MIRANDA 3 of 3

Abstract

The article focuses on the rise of the Labubu toy, a popular charm created by the Chinese company Pop Mart, founded by entrepreneur Wang Ning in 2010. The success of Pop Mart, which specializes in blind-box toy packaging and collaborations with individual artists, has led to a global phenomenon, with fans actively seeking limited-edition versions of the toys. Wang Ning, who has an estimated fortune of over $20 billion, initially faced challenges before implementing these key strategies that transformed the company's trajectory. [Extracted from the article]

Additional Information

  • Source:TIME Magazine. 2025/10, Vol. 206, Issue 11/12, p61
  • Document Type:Article
  • Subject Area:Sports and Leisure
  • Publication Date:2025
  • ISSN:0040-781X
  • Accession Number:188382889
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