RESEARCH STARTER

Heinz Company

The H. J. Heinz Company, an American food processing giant based in Pittsburgh, Pennsylvania, is renowned for its diverse range of food products, including the iconic Heinz Ketchup and Lea & Perrins Worcestershire sauce. Established in the mid-19th century by Henry John Heinz, the company has grown significantly over the years and currently markets its products in nearly 200 countries. In 2013, Heinz was taken private through a substantial buyout by Berkshire Hathaway and 3G Capital, leading to a merger with Kraft Foods Group in 2015, resulting in Kraft Heinz, one of the largest food companies globally.

Heinz has a rich history of innovation and consumer connection, famously promoting the idea of "57 varieties," which helped solidify its brand identity. The company is also recognized for its commitment to sustainability and social responsibility, earning accolades for its corporate citizenship. As of the early 2020s, Kraft Heinz continues to thrive, with significant annual revenues and a workforce spread across more than 40 countries. The company remains influential in the food industry, known for both its classic products and its modern marketing strategies.

Full Article

  • Date Founded: 1869
  • Industry: Food
  • Corporate Headquarters: Pittsburgh, Pennsylvania
  • Type: Public

The H. J. Heinz Company is an American food processing company headquartered in Pittsburgh, Pennsylvania. The company manufactures a diverse line of food products and markets them in nearly two hundred countries.

Heinz’s brands include Heinz Tomato Ketchup, Kecap ABC (sweet soy sauce), Heinz 57 Sauce, HP Sauce (acquired in 2005), Lea & Perrins Worcestershire sauce, Classico sauces, Jack Daniel’s sauces, Bagel Bites, Delimex frozen taquitos (acquired in 2001), A.1. Sauce (formerly A.1. Steak Sauce), Bull’s-Eye barbecue sauce, Heinz Beanz, Greenseas fish products, IHOP syrups for home use, and Ore-Ida potato products.

In June 2013, Heinz was taken private by noted investor Warren Buffett’s company Berkshire Hathaway and Brazilian private equity firm 3G Capital in a $28 billion leveraged buyout deal. Backed by Berkshire Hathaway and 3G Capital, H. J. Heinz merged with Kraft Foods Group in July 2015 to create the third-largest North American food company and the fifth-largest food company in the world.

Before the merger was completed, Heinz reported net revenues of $2.48 billion for the first quarter of 2015. Heinz was placed 96th among the World’s Most Valuable Brands in Forbes’s 2014 list. The pre-merger company also ranked 30th in Forbes’s 2014 list of America’s Largest Private Companies with sales of $11.6 billion. After the merger, the new Kraft Heinz company saw yearly revenues averaging approximately $26.5 billion. It was ranked among the largest public companies globally.

In the 2020s, Kraft Heinz was headquartered in Pittsburgh and Chicago and continued its dominance in the global food industry. From the late 2010s to the mid-2020s, Kraft Heinz had annual total net sales of around $26 billion, employing 36,000 employees in over forty countries. It is consistently featured on Forbes listings, including the top-regarded companies and the world’s best employers. In 2025, the company announced plans to separate into two independent, publicly traded companies.

History

H. J. Heinz traces its origins to founder Henry John Heinz’s childhood business venture of packing foodstuffs, which he started in Sharpsburg, Pennsylvania. The business, started by the eight-year-old, grew steadily, and by the time he was sixteen, Heinz had several employees. After graduating from Duff’s Business College, he became a bookkeeper at his father’s brickyard and went on to become a partner at age twenty-one. In 1869, Heinz and L.C. Noble formed a partnership called Heinz, Noble & Co in Sharpsburg to sell bottled horseradish.

The business failed in 1875 due to adverse economic conditions, but Heinz was quick to regroup and form F & J Heinz the following year to manufacture condiments, pickles, and other prepared food. The company had Heinz as manager, with his brother John and cousin Frederic as partners. The product line soon expanded to include sauerkraut, vinegar, and pickles. The phenomenal popularity of the company’s pickles earned Henry the nickname “the Pickle Man.”

H. J. Heinz was incorporated in 1905; Heinz served as its first president, a position he held for the rest of his life. Heinz introduced processes for hygienic production and supported the Pure Food and Drug Act in 1906, which was opposed by many food manufacturers. His advocacy for the passage of the act won consumers’ trust and confidence in the company’s products.

Heinz also offered factory tours to showcase the safety and cleanliness of his manufacturing process; visitors could also sample the products during the tour. Heinz was also considerate toward workers and provided them with comfortable working conditions. Managers, too, were asked to listen to workers’ concerns. Heinz’s workers never had to resort to a strike during his tenure at the company.

When Henry Heinz died at age seventy-five in 1919, the company had 6,500 employees and operated twenty-five branch factories. Henry’s son Howard became president of the company after Henry’s death. Howard had started out at the company as an advertising manager in 1905. He steered the company ably through the difficult years of the Great Depression, branching into two new areas: ready-to-eat soups and baby food. In 1939, Fortune magazine estimated the total sales of the company, which was still privately held, at $105 million. Heinz made its first stock offering in 1946, revealing a net profit of over $4 million.

The company expanded rapidly, both internationally and at home, after it went public, launching subsidiaries in the Netherlands, Venezuela, Japan, Italy, and Portugal. At home, Heinz acquired the assets of Reymer & Bros. and Hachmeister, Inc. Heinz acquired StarKist Foods in 1963 and Ore-Ida Foods in 1965.

In 1975, Heinz acquired Hubinger Company, a manufacturer of high-fructose corn syrup, and in 1978, acquired Weight Watchers International. Heinz reportedly sold the Weight Watchers company in 1999 but retained their rights to use the brand name for some of its food categories. They discontinued the entire range of products, which were sold in the United Kingdom, in 2025.

In 1982, Heinz became the first foreign investor in Zimbabwe, with the acquisition of a controlling interest in Olivine Industries, Inc., and also formed joint ventures in Korea and China. In 1987, Heinz acquired a controlling interest in Win-Chance Foods of Thailand, a producer of baby food and milk products.

In December 1994, Heinz acquired the All American Gourmet Company, maker of the Budget Gourmet line of frozen meals, from Kraft General Foods in a $200 million deal. In 1996, Heinz acquired Boulder, Colorado-based Earth’s Best, a maker of organic baby food, and in June 1997, bought John West Foods Limited, the leading brand of canned tuna and fish in the UK, from Unilever.

Among more notable later acquisitions was Heinz’s acquisition of the frozen food business of UK-based United Biscuits PLC for $317 million, a maker of frozen desserts, pizzas, potato products, and vegetarian/meat-free items. The company also sold several businesses in the early 2000s, including Del Monte Food Company and StarKist. It acquired Australia’s Golden Circle food and beverage manufacturer in 2008. In 2017, the merged Kraft Heinz company made a takeover bid for larger rival Unilever, though the deal was aborted after undergoing regulatory scrutiny. In 2022, Kraft Heinz completed the acquisition of a Brazilian food company that specialized in condiments and sauces.

In September 2025, Kraft Heinz announced a plan to separate into two independent, publicly traded companies, targeting completion in the second half of 2026. The proposed separation would create a global business focused on sauces, spreads, and seasonings and a North American grocery staples business.

Impact

Advertising has been one of the key drivers of H.J. Heinz’s success over the decades. Founder Henry Heinz had a genius for connecting with consumers, which is perhaps amply reflected in the “57 varieties” phrase he coined, which was used in the company’s famous slogan “57 varieties of Heinz.” In 1892, Heinz actually had over sixty products, but he correctly considered fifty-seven to be more memorable. In 1900, Henry also produced New York’s first illuminated advertising sign: a 40-foot pickle jar. The tradition of excellence in advertising continued into the twenty-first century. In 2001, the company bought naming rights to a new home stadium for the Pittsburgh Steelers football team, which became known as Heinz Field (the name was later changed to Acrisure Stadium). In 2012, “Beanz Meanz Heinz,” the slogan used in a 1967 TV commercial, was named the top slogan of all time in a poll by Creative Review magazine.

Heinz has also won much acclaim and recognition for its sustainability and other social welfare initiatives. Heinz was placed in the Top Ten Best Corporate Citizens in the Consumer Staples sector by Corporate Responsibility magazine. Heinz was rated Bronze class as a DJSI world member and sustainability leader in North America. Each year, the Heinz Family Foundation, founded in honor of Senator John Heinz, who was killed in a 1991 plane crash, distributes its Heinz Awards to individuals who have made achievements in the arts, economy, and environment. Its hunger relief plan, in partnership with the international nonprofit Rise Against Hunger, provided 330 million meals each year in the early 2020s to counter global hunger. In 2024, the foundation announced a three-year, $15 million commitment intended to help provide 463 million meals to people in need, building on a longer-running partnership. To protect the environment, the company also invested in research to develop recyclable, reusable, or compostable products, such as a paper-based ketchup bottle, transforming recycled soft plastics into Heinz Beanz Snap Pots, and increasingly purchasing sustainably sourced tomatoes.


Bibliography

“All in From Day One.” Kraft Heinz, Inc., www.heinz.com/our-story. Accessed 29 Jan. 2026.

Foster, Debbie, and Jack Kennedy. HJ Heinz Company. Arcadia Publishing, 2006.

Giammona, Craig. “Kraft Heinz Is Partnering with Momofuku to Stay Relevant.” Bloomberg, 18 Apr. 2018, www.bloomberg.com/news/articles/2018-04-18/kraft-heinz-embraces-momofuku-sauce-in-quest-for-foodie-cachet. Accessed 29 Jan. 2026.

Harrison, Tracey. “BEANZ MEANZ; China Gets a Taste of Food We Love to Scoff.” The Mirror, 23 Mar. 1998, www.thefreelibrary.com/BEANZ+MEANZ%3B+China+gets+a+taste+of+food+we+love+to+scoff.-a060688457. Accessed 29 Jan. 2026.

“Heinz Family Foundation Announces 2022 Heinz Award Recipients.” Philanthropy News Digest, 22 Sept. 2022, philanthropynewsdigest.org/news/heinz-family-foundation-announces-2022-heinz-award-recipients. Accessed 29 Jan. 2026.

James, Chandler. “Kraft Heinz Completes Acquisition of Brazilian Food Company Hemmer; Rafael Oliveira and Fernando Rosa Discuss.” Deli Market News, 8 Apr. 2022, www.delimarketnews.com/quick-bite/kraft-heinz-completes-acquisition-brazilian-food-company-hemmer-rafael-oliveira-and-fernando-rosa-discuss/chandler-james/fri-04082022-0908/13371. Accessed 29 Jan. 2026.

“Ketch-up on Heinz History.” Google Arts and Culture, artsandculture.google.com/story/ketch-up-on-heinz-history-senator-john-heinz-history-center/ggWBGDtM9CUFXg. Accessed 29 Jan. 2026.

“The Kraft Heinz Company Announces Plan to Separate into Two Scaled, Focused Companies to Accelerate Profitable Growth and Unlock Shareholder Value.” Kraft Heinz, 2 Sept. 2025, news.kraftheinzcompany.com/press-releases-details/2025/The-Kraft-Heinz-Company-Announces-Plan-to-Separate-into-Two-Scaled-Focused-Companies-to-Accelerate-Profitable-Growth-and-Unlock-Shareholder-Value/default.aspx. Accessed 29 Jan. 2026.

“Kraft Heinz Environmental Social Governance Report.” The Kraft Heinz Company, 31 Dec. 2022, www.kraftheinzcompany.com/sustainability/index.html. Accessed 29 Jan. 2026.

Kumar, B. Rajesh. “Merger of Kraft and Heinz Company.” Wealth Creation in the World’s Largest Mergers and Acquisitions: Integrated Case Studies, 2019, doi:10.1007/978-3-030-02363-8_7. Accessed 29 Jan. 2026.

Manna, Dean R., et al. “Sustainable Markets: Case Study of Heinz.” Journal of Business Case Studies, vol. 7, no. 5, 2011, core.ac.uk/download/pdf/268110105.pdf. Accessed 29 Jan. 2026.

“The 144-Year History of Heinz.” The Telegraph, 14 Feb. 2013, www.telegraph.co.uk/finance/newsbysector/retailandconsumer/9870341/The-144-year-history-of-Heinz.html. Accessed 29 Jan. 2026.

Rigby, Rhymer. “Big Business Is What Heinz Meanz.” Management Today, May 1998, p. 104.

Schweikart, Larry, and Lynne Pierson Doti. American Entrepreneur: The Fascinating Stories of the People Who Defined Business in the United States. American Management Association, 2010.

Slaggert, Chelsea. “The Kraft Heinz Company Foundation Commits $15 Million Over Three Years to Rise Against Hunger to Provide 463 Million Meals to People in Need.” Kraft Heinz, 9 Apr. 2024, news.kraftheinzcompany.com/press-releases-details/2024/The-Kraft-Heinz-Company-Foundation-Commits-15-Million-Over-Three-Years-to-Rise-Against-Hunger-to-Provide-463-Million-Meals-to-People-in-Need/default.aspx. Accessed 29 Jan. 2026.

Slaggert, Chelsea. “Kraft Heinz Explores the Ketchup Bottle of Tomorrow.” Kraft Heinz, 10 May 2022, news.kraftheinzcompany.com/press-releases-details/2022/Kraft-Heinz-Explores-the-Ketchup-Bottle-of-Tomorrow/default.aspx. Accessed 29 Jan. 2026.

Tone, Andrea. The Business of Benevolence: Industrial Paternalism in Progressive America. Cornell UP, 1997.

“Who We Are.” Kraft Heinz, Inc., www.heinz.com/who-we-are. Accessed 29 Jan. 2026.

“The World’s Most Valuable Brands.” Forbes, 5 Nov. 2014, www.forbes.com/companies/hj-heinz. Accessed 29 Jan. 2026.

Full Article

  • Date Founded: 1869
  • Industry: Food
  • Corporate Headquarters: Pittsburgh, Pennsylvania
  • Type: Public

The H. J. Heinz Company is an American food processing company headquartered in Pittsburgh, Pennsylvania. The company manufactures a diverse line of food products and markets them in nearly two hundred countries.

Heinz’s brands include Heinz Tomato Ketchup, Kecap ABC (sweet soy sauce), Heinz 57 Sauce, HP Sauce (acquired in 2005), Lea & Perrins Worcestershire sauce, Classico sauces, Jack Daniel’s sauces, Bagel Bites, Delimex frozen taquitos (acquired in 2001), A.1. Sauce (formerly A.1. Steak Sauce), Bull’s-Eye barbecue sauce, Heinz Beanz, Greenseas fish products, IHOP syrups for home use, and Ore-Ida potato products.

In June 2013, Heinz was taken private by noted investor Warren Buffett’s company Berkshire Hathaway and Brazilian private equity firm 3G Capital in a $28 billion leveraged buyout deal. Backed by Berkshire Hathaway and 3G Capital, H. J. Heinz merged with Kraft Foods Group in July 2015 to create the third-largest North American food company and the fifth-largest food company in the world.

Before the merger was completed, Heinz reported net revenues of $2.48 billion for the first quarter of 2015. Heinz was placed 96th among the World’s Most Valuable Brands in Forbes’s 2014 list. The pre-merger company also ranked 30th in Forbes’s 2014 list of America’s Largest Private Companies with sales of $11.6 billion. After the merger, the new Kraft Heinz company saw yearly revenues averaging approximately $26.5 billion. It was ranked among the largest public companies globally.

In the 2020s, Kraft Heinz was headquartered in Pittsburgh and Chicago and continued its dominance in the global food industry. From the late 2010s to the mid-2020s, Kraft Heinz had annual total net sales of around $26 billion, employing 36,000 employees in over forty countries. It is consistently featured on Forbes listings, including the top-regarded companies and the world’s best employers. In 2025, the company announced plans to separate into two independent, publicly traded companies.

History

H. J. Heinz traces its origins to founder Henry John Heinz’s childhood business venture of packing foodstuffs, which he started in Sharpsburg, Pennsylvania. The business, started by the eight-year-old, grew steadily, and by the time he was sixteen, Heinz had several employees. After graduating from Duff’s Business College, he became a bookkeeper at his father’s brickyard and went on to become a partner at age twenty-one. In 1869, Heinz and L.C. Noble formed a partnership called Heinz, Noble & Co in Sharpsburg to sell bottled horseradish.

The business failed in 1875 due to adverse economic conditions, but Heinz was quick to regroup and form F & J Heinz the following year to manufacture condiments, pickles, and other prepared food. The company had Heinz as manager, with his brother John and cousin Frederic as partners. The product line soon expanded to include sauerkraut, vinegar, and pickles. The phenomenal popularity of the company’s pickles earned Henry the nickname “the Pickle Man.”

H. J. Heinz was incorporated in 1905; Heinz served as its first president, a position he held for the rest of his life. Heinz introduced processes for hygienic production and supported the Pure Food and Drug Act in 1906, which was opposed by many food manufacturers. His advocacy for the passage of the act won consumers’ trust and confidence in the company’s products.

Heinz also offered factory tours to showcase the safety and cleanliness of his manufacturing process; visitors could also sample the products during the tour. Heinz was also considerate toward workers and provided them with comfortable working conditions. Managers, too, were asked to listen to workers’ concerns. Heinz’s workers never had to resort to a strike during his tenure at the company.

When Henry Heinz died at age seventy-five in 1919, the company had 6,500 employees and operated twenty-five branch factories. Henry’s son Howard became president of the company after Henry’s death. Howard had started out at the company as an advertising manager in 1905. He steered the company ably through the difficult years of the Great Depression, branching into two new areas: ready-to-eat soups and baby food. In 1939, Fortune magazine estimated the total sales of the company, which was still privately held, at $105 million. Heinz made its first stock offering in 1946, revealing a net profit of over $4 million.

The company expanded rapidly, both internationally and at home, after it went public, launching subsidiaries in the Netherlands, Venezuela, Japan, Italy, and Portugal. At home, Heinz acquired the assets of Reymer & Bros. and Hachmeister, Inc. Heinz acquired StarKist Foods in 1963 and Ore-Ida Foods in 1965.

In 1975, Heinz acquired Hubinger Company, a manufacturer of high-fructose corn syrup, and in 1978, acquired Weight Watchers International. Heinz reportedly sold the Weight Watchers company in 1999 but retained their rights to use the brand name for some of its food categories. They discontinued the entire range of products, which were sold in the United Kingdom, in 2025.

In 1982, Heinz became the first foreign investor in Zimbabwe, with the acquisition of a controlling interest in Olivine Industries, Inc., and also formed joint ventures in Korea and China. In 1987, Heinz acquired a controlling interest in Win-Chance Foods of Thailand, a producer of baby food and milk products.

In December 1994, Heinz acquired the All American Gourmet Company, maker of the Budget Gourmet line of frozen meals, from Kraft General Foods in a $200 million deal. In 1996, Heinz acquired Boulder, Colorado-based Earth’s Best, a maker of organic baby food, and in June 1997, bought John West Foods Limited, the leading brand of canned tuna and fish in the UK, from Unilever.

Among more notable later acquisitions was Heinz’s acquisition of the frozen food business of UK-based United Biscuits PLC for $317 million, a maker of frozen desserts, pizzas, potato products, and vegetarian/meat-free items. The company also sold several businesses in the early 2000s, including Del Monte Food Company and StarKist. It acquired Australia’s Golden Circle food and beverage manufacturer in 2008. In 2017, the merged Kraft Heinz company made a takeover bid for larger rival Unilever, though the deal was aborted after undergoing regulatory scrutiny. In 2022, Kraft Heinz completed the acquisition of a Brazilian food company that specialized in condiments and sauces.

In September 2025, Kraft Heinz announced a plan to separate into two independent, publicly traded companies, targeting completion in the second half of 2026. The proposed separation would create a global business focused on sauces, spreads, and seasonings and a North American grocery staples business.

Impact

Advertising has been one of the key drivers of H.J. Heinz’s success over the decades. Founder Henry Heinz had a genius for connecting with consumers, which is perhaps amply reflected in the “57 varieties” phrase he coined, which was used in the company’s famous slogan “57 varieties of Heinz.” In 1892, Heinz actually had over sixty products, but he correctly considered fifty-seven to be more memorable. In 1900, Henry also produced New York’s first illuminated advertising sign: a 40-foot pickle jar. The tradition of excellence in advertising continued into the twenty-first century. In 2001, the company bought naming rights to a new home stadium for the Pittsburgh Steelers football team, which became known as Heinz Field (the name was later changed to Acrisure Stadium). In 2012, “Beanz Meanz Heinz,” the slogan used in a 1967 TV commercial, was named the top slogan of all time in a poll by Creative Review magazine.

Heinz has also won much acclaim and recognition for its sustainability and other social welfare initiatives. Heinz was placed in the Top Ten Best Corporate Citizens in the Consumer Staples sector by Corporate Responsibility magazine. Heinz was rated Bronze class as a DJSI world member and sustainability leader in North America. Each year, the Heinz Family Foundation, founded in honor of Senator John Heinz, who was killed in a 1991 plane crash, distributes its Heinz Awards to individuals who have made achievements in the arts, economy, and environment. Its hunger relief plan, in partnership with the international nonprofit Rise Against Hunger, provided 330 million meals each year in the early 2020s to counter global hunger. In 2024, the foundation announced a three-year, $15 million commitment intended to help provide 463 million meals to people in need, building on a longer-running partnership. To protect the environment, the company also invested in research to develop recyclable, reusable, or compostable products, such as a paper-based ketchup bottle, transforming recycled soft plastics into Heinz Beanz Snap Pots, and increasingly purchasing sustainably sourced tomatoes.


Bibliography

“All in From Day One.” Kraft Heinz, Inc., www.heinz.com/our-story. Accessed 29 Jan. 2026.

Foster, Debbie, and Jack Kennedy. HJ Heinz Company. Arcadia Publishing, 2006.

Giammona, Craig. “Kraft Heinz Is Partnering with Momofuku to Stay Relevant.” Bloomberg, 18 Apr. 2018, www.bloomberg.com/news/articles/2018-04-18/kraft-heinz-embraces-momofuku-sauce-in-quest-for-foodie-cachet. Accessed 29 Jan. 2026.

Harrison, Tracey. “BEANZ MEANZ; China Gets a Taste of Food We Love to Scoff.” The Mirror, 23 Mar. 1998, www.thefreelibrary.com/BEANZ+MEANZ%3B+China+gets+a+taste+of+food+we+love+to+scoff.-a060688457. Accessed 29 Jan. 2026.

“Heinz Family Foundation Announces 2022 Heinz Award Recipients.” Philanthropy News Digest, 22 Sept. 2022, philanthropynewsdigest.org/news/heinz-family-foundation-announces-2022-heinz-award-recipients. Accessed 29 Jan. 2026.

James, Chandler. “Kraft Heinz Completes Acquisition of Brazilian Food Company Hemmer; Rafael Oliveira and Fernando Rosa Discuss.” Deli Market News, 8 Apr. 2022, www.delimarketnews.com/quick-bite/kraft-heinz-completes-acquisition-brazilian-food-company-hemmer-rafael-oliveira-and-fernando-rosa-discuss/chandler-james/fri-04082022-0908/13371. Accessed 29 Jan. 2026.

“Ketch-up on Heinz History.” Google Arts and Culture, artsandculture.google.com/story/ketch-up-on-heinz-history-senator-john-heinz-history-center/ggWBGDtM9CUFXg. Accessed 29 Jan. 2026.

“The Kraft Heinz Company Announces Plan to Separate into Two Scaled, Focused Companies to Accelerate Profitable Growth and Unlock Shareholder Value.” Kraft Heinz, 2 Sept. 2025, news.kraftheinzcompany.com/press-releases-details/2025/The-Kraft-Heinz-Company-Announces-Plan-to-Separate-into-Two-Scaled-Focused-Companies-to-Accelerate-Profitable-Growth-and-Unlock-Shareholder-Value/default.aspx. Accessed 29 Jan. 2026.

“Kraft Heinz Environmental Social Governance Report.” The Kraft Heinz Company, 31 Dec. 2022, www.kraftheinzcompany.com/sustainability/index.html. Accessed 29 Jan. 2026.

Kumar, B. Rajesh. “Merger of Kraft and Heinz Company.” Wealth Creation in the World’s Largest Mergers and Acquisitions: Integrated Case Studies, 2019, doi:10.1007/978-3-030-02363-8_7. Accessed 29 Jan. 2026.

Manna, Dean R., et al. “Sustainable Markets: Case Study of Heinz.” Journal of Business Case Studies, vol. 7, no. 5, 2011, core.ac.uk/download/pdf/268110105.pdf. Accessed 29 Jan. 2026.

“The 144-Year History of Heinz.” The Telegraph, 14 Feb. 2013, www.telegraph.co.uk/finance/newsbysector/retailandconsumer/9870341/The-144-year-history-of-Heinz.html. Accessed 29 Jan. 2026.

Rigby, Rhymer. “Big Business Is What Heinz Meanz.” Management Today, May 1998, p. 104.

Schweikart, Larry, and Lynne Pierson Doti. American Entrepreneur: The Fascinating Stories of the People Who Defined Business in the United States. American Management Association, 2010.

Slaggert, Chelsea. “The Kraft Heinz Company Foundation Commits $15 Million Over Three Years to Rise Against Hunger to Provide 463 Million Meals to People in Need.” Kraft Heinz, 9 Apr. 2024, news.kraftheinzcompany.com/press-releases-details/2024/The-Kraft-Heinz-Company-Foundation-Commits-15-Million-Over-Three-Years-to-Rise-Against-Hunger-to-Provide-463-Million-Meals-to-People-in-Need/default.aspx. Accessed 29 Jan. 2026.

Slaggert, Chelsea. “Kraft Heinz Explores the Ketchup Bottle of Tomorrow.” Kraft Heinz, 10 May 2022, news.kraftheinzcompany.com/press-releases-details/2022/Kraft-Heinz-Explores-the-Ketchup-Bottle-of-Tomorrow/default.aspx. Accessed 29 Jan. 2026.

Tone, Andrea. The Business of Benevolence: Industrial Paternalism in Progressive America. Cornell UP, 1997.

“Who We Are.” Kraft Heinz, Inc., www.heinz.com/who-we-are. Accessed 29 Jan. 2026.

“The World’s Most Valuable Brands.” Forbes, 5 Nov. 2014, www.forbes.com/companies/hj-heinz. Accessed 29 Jan. 2026.

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