Is your library considering an upcoming ballot measure? Or do you have one in a forthcoming election? Either way, get guidance about the process, from initial planning to post-election follow-up. In March 2020, Riverside Public Library (IL) had a ballot measure that passed with 76% support from the community it serves. Join Diane Silva, Assistant Director of RPL, as she shares their story and tips for success. Learn from Executive Director of EveryLibrary John Chrastka’s practical steps and tools for your library to use in your own upcoming ballots. NoveList Senior Engagement Consultant Angela Hursh will moderate.
Want additional ideas? Stay for a 15-minute LibraryAware training with Angela Hursh, who will share how to access, edit, and post library advocacy and marketing materials for your library using LibraryAware.
Tuesday, March 9, 2021 2-3pm Eastern
Optional training 3-3:15 pm
Diane Silva is the Assistant Director of the Riverside Public Library. Starting in Youth Services in 2013, she moved into the Assistant Director role in 2018. She is responsible for managing the Adult/Information Services department and coordinating the library's website and marketing efforts, including print and online/social media activity. Lately, she spends lots of time in design meetings for the current renovations, made possible due to a successful March 2020 referendum.
John Chrastka is a founder and executive director of EveryLibrary, the first Super PAC for libraries, and the EveryLibrary Institute, a nonprofit research and training organization focused on the future of library funding. Since 2012, EveryLibrary has provided pro-bono support to 97 library communities with ballot measures and tax referendum, helping win over $320 million in stable tax funding. He is a former Board President of the Berwyn (IL) Public Library and RAILS, the Reaching Across Illinois Libraries System.
Angela Hursh is a Senior Engagement Consultant for NoveList, helping libraries create effective and engaging ways to market their collection. Her background includes more than six years in marketing for the Public Library of Cincinnati and Hamilton County and more than 20 years as a broadcast TV journalist.
Molly Wyand is the Communications Specialist at NoveList. She is currently rewatching The Crown.