Marketing
Journal Articles in Marketing
Explore journal articles in this subject area, with reliable context and citations for your research.
C (18)
- Call for Papers: Service Science Special Issue: Navigating the Use of Technology...
- Case Study: Should Some Employees Be Allowed to Work Remotely Even If Others...
- Cementing JM 's Impact on the Marketing Ecosystem: Empirical Execution.
- Christmas Exhibition: An Alternative to Official Art Shows and a Marketing...
- Christmas windows: Was lässt sich Selfridges dieses Jahr einfallen, um...
- City Desk.
- Coca-Cola is making a play for Gen Z with spicy soda. Here's a look back at past...
- Coca-Cola's CEO didn't drink a Coke at his first staff meeting—here's why.
- Cocoa and creativity infusing key markets.
- Combining Choice and Response Time Data: A Drift-Diffusion Model of Mobile...
- Communicating clean technology: Green premium, competition, and ecolabels.
- Confronting the deep problem of consumption: Why individual responsibility for...
- Consumer Decision Recognition Based on EEG Signals for Neuromarketing...
- Consumer Response to Patriotic Ads for Domestic Versus Foreign Brands in...
- Corporate ESG Disclosures and Regulatory Mandates: The Role of Investors'...
- Creating a User-Inventor Community: How Disabled People Innovated and Marketed...
- Croissant is now 'Prashant': Brands sink their teeth into the viral marketing...
- Customer Experiences in Branded Metaverse Events: Effects on Brand Equity.